What is SEO? If you are entering into the blogging field, you might have this question in your mind. It is must to know about SEO and its basics before starting a blog or website. This article will give you quick answer to your doubts.
What is SEO?
SEO stands for Search Engine Optimization. Optimizing your website for the Search Engines is nothing but Search Engine Optimization(SEO). SEO is just a process of getting Free or Natural or Organic traffic to your website from Search engines. It is just a process to increase your website traffic through search engines.
Search engines like Google, Yahoo, or Bing use algorithms to show the best content in their search results. When you understand search engines algorithms, your website and posts will feature in the top of search results.
Almost all search engines display ads at the top of search results. If you want the top position, you can buy the ads from search engines. Or strictly follow SEO which helps to get the top results just below ads without paying money.
No one knows exactly about search engines algorithms. But everyone gives SEO tips based on their own experience. There are some well know tips to satisfy search engines. You must learn about them to show your website at the top of search results.
Basically, SEO is two types On-page SEO and Off-page SEO
Writing content for the Search engines is nothing but On-Page SEO. You need to write the content for the readers as well as search engines. But make sure that content should not look like that was written for the search engines.
You must follow some on-page SEO techniques. I have written a separate article about On-page SEO techniques.
- Must Read: 12 Best On-Page SEO Techniques
- What are Follow and Nofollow links? Do Nofollow links helps SEO
Writing content is not enough. You must give publicity to your articles. In simple words, Off-Page SEO is nothing but promoting your content in Social media, forums, comments on other blogs, etc.
In other words, getting backlinks is nothing but an Off-page SEO. If you have the number of backlinks, you will get more readers. Search engines will give better rank to the articles which gets traffic from backlinks.
- Related: What are backlinks in SEO? How to Build High-Quality Backlinks
- 6 Must Use places to Build Backlinks to your Website
How to Learn SEO?
Free tutorials are available on the internet. You can also learn from your experience. When you are new to this field, you may not know what to learn or from where to start. I recommend taking this SEO learning course from Udemy so that you can save a lot of time. If you have the existing blog and want to do SEO for the existing content, You can also hire an experienced Freelance SEO expert from any one of the top Freelance websites like Fiverr or Freelancer.
Can I Run a Website Without SEO?
Yes. It is possible to run the website without SEO. Just write the content as you like and promote your website links on social media, Social media groups or communities, forums, Question and Answers sites, etc., You can get decent traffic from social media also.
But it is always recommended to follow SEO. SEO will give you much traffic, what you can not expect from Social media.